Customers, estimates, jobs, crews, labor, invoices, services, and weather.
Local data analytics consulting
Clear answers from the data you already have.
Hicks Analytics helps small and growing businesses replace manual spreadsheets, disconnected reports, and unclear metrics with practical dashboards and dependable reporting.
- 10+years in analytics
- End-to-enddata to decision
- Flexiblefractional support
Business performance
Clear view
$2.84M
Revenue analyzed in the featured demo
From messy inputs
to trusted decisions
ReportingLess manual work
VisibilityOne source of truth
DecisionsClear, timely insights
No full-time analytics hire required.
Practical analytics for real businesses
You do not need more data. You need a clearer way to use it.
Many businesses already have valuable information in Excel, accounting systems, scheduling tools, CRMs, and operational platforms. The challenge is bringing it together and turning it into something leaders can trust.
Featured analytics solution
Performance Hub
One adaptable performance framework that brings operational, financial, customer, and workforce data into a decision-ready view—configured around the questions each business needs to answer.
What it brings together
One performance framework, built around your business.
ProfitabilityOperationsWorkforceSalesCustomer performance
01
Industry case study
Landscaping Performance Hub
Job profitability, crew efficiency, estimate accuracy, and service-area performance.
Hicks AnalyticsLandscaping Performance Hub
Synthetic portfolio data
Revenue$2.84M17,817 jobs
Gross Profit$1.39MAcross all services
Top Crew Margin52.4%Crew D
Service Areas5Middle Tennessee
Revenue trendJan 2025–Aug 2026
Revenue by serviceTop categories
Volunteer Lawn & Landscape
Built like a real client engagement—not a collection of charts.
The project begins with raw operational data and turns it into a tested analytics layer, owner-ready KPIs, and an interactive Streamlit dashboard.
DuckDB and dbt-ready models create consistent profitability and operating metrics.
Four interactive views reveal margins, labor variance, crew efficiency, and sales performance.
Operational insight cards point leaders toward the next decision—not just another report.
02
Industry case study
HVAC Performance Hub
Job margins, technician productivity, first-time fix, sales conversion, and maintenance agreements.
Hicks AnalyticsHVAC Performance Hub
Synthetic Middle Tennessee data
Revenue$11.28MCompleted work
Gross Profit$5.70M50.5% margin
First-Time Fix86.6%Across technicians
Callback Rate9.9%Quality opportunity
Revenue and profit trendJan 2025–Aug 2026
Revenue by serviceTop categories
HVAC operations & growth
See profitability, technician quality, and recurring revenue together.
The hub connects customers, estimates, services, technicians, job costs, lead sources, and maintenance agreements in one tested decision layer.
Find loss-making work, labor overruns, emergency-call patterns, and service-line opportunities.
Balance revenue per hour with first-time-fix, callbacks, customer ratings, and agreement conversion.
Compare estimate win rates, replacement opportunities, and lead-source performance.
Track active maintenance agreements, renewals, and untapped conversion potential.
Services
Flexible support built around your needs
Engage Hicks Analytics for a focused project, recurring monthly support, or ongoing fractional analytics leadership.
Dashboards & Reporting
Build clear, decision-ready dashboards in Power BI, Qlik, Tableau, or your preferred platform.
- Executive KPI dashboards
- Financial and operational reporting
- Automated recurring reports
Data Cleanup & Automation
Reduce repetitive work by improving the way data is collected, connected, and refreshed.
- Spreadsheet consolidation
- SQL and data modeling
- Manual process automation
Fractional Analytics Support
Get experienced analytics guidance without the cost of hiring a full-time employee.
- Monthly analytics support
- KPI strategy and governance
- Leadership and stakeholder support
Who I help
Built for small and mid-sized organizations
Best suited for organizations that have outgrown manual reporting but are not ready for a full internal analytics team.
Healthcare
Provider groups, clinics, healthcare services, revenue cycle teams, and healthcare technology organizations.
Professional Services
Accounting, recruiting, legal, consulting, engineering, and other service-based businesses.
Local Businesses
Growing companies that need better visibility into sales, operations, staffing, and profitability.
Finance & Operations
Leaders who need dependable KPI reporting, forecasting, and a clearer view of business performance.
How it works
A simple, practical approach
- 01
Understand the problem
We discuss your current reports, pain points, systems, and the decisions you need to make.
- 02
Build the right solution
I create a focused plan that improves visibility without adding unnecessary complexity.
- 03
Deliver and support
You receive a usable solution, documentation, and ongoing support when needed.
BHFounder · Analytics Engineer
About Hicks Analytics
Experienced analytics help, without the big-firm overhead.
Hicks Analytics was founded to help businesses get more value from their data through clear reporting, thoughtful analysis, and practical automation.
With more than a decade of experience in data analytics and analytics engineering, including deep experience in healthcare, I understand both the technical work behind the numbers and the business conversations that make analytics useful.
My approach is straightforward: listen carefully, solve the right problem, communicate clearly, and build something your team can actually use.
Start a conversation
Let’s talk about what is slowing your team down.
A short conversation is often enough to identify where better reporting, automation, or analytics support could make the biggest difference.
- Service area
- Middle Tennessee and remote clients nationwide
- Engagements
- Project-based, monthly retainer, or fractional support